Transforming Member Engagement with Bryd’s Slack Solutions

Bryd’s ability to see the forest for the trees was remarkable. Their recommendations consistently considered our unique business needs and member challenges. This wasn’t just another Slack overhaul—it was a strategic transformation rooted in understanding our community’s DNA.

Colin Campbell - Director of Community

In today’s world of interconnected communities, Pavilion—a leading network with a membership of over 10,000 professionals—faced a growing challenge: their Slack workspace had become a “messy” labyrinth, according to feedback from their own Net Promoter Score (NPS) surveys. What should have been a space fostering member engagement felt more like a roadblock, ultimately compromising Pavilion’s membership experience and perceived value. Enter Bryd, a Slack-first Salesforce consultancy focused on maximizing efficiency and seamless collaboration within Slack workspaces.

The Challenge

Pavilion’s Slack ecosystem had grown chaotic over time. Members expressed confusion navigating through numerous redundant channels, leading to dwindling engagement and lowered perceived value of their memberships. The Pavilion team struggled to communicate their Slack community’s worth, given its sprawling structure and inconsistent moderation. This, coupled with slipping engagement and adoption rates, made it imperative for Pavilion to find an effective solution quickly.

The Solution

Bryd partnered with Pavilion to conduct a comprehensive Slack audit, tackling their challenges head-on:

  • Workspace Consolidation: Migrated the separate Pavilion Analysts workspace into the Pavilion Associate workspace, preserving historical messages while merging members into one unified environment.
  • Channel Cleanup: Analyzed and archived over 1,200 unused channels and consolidated dozens of redundancies.
  • Strategic Channel Restructuring: Created a documented channel taxonomy and redefined Pavilion’s Slack channel strategy. This reorganization ensured clarity and communicated purpose for each channel, boosting both member and prospect confidence.
  • Feature Utilization Training: Empowered Pavilion’s community team with enhanced knowledge of Slack features like Canvases, workflows, and bookmarks for optimal user engagement.

Weekly collaboration between Bryd’s Jacob Campbell and the Pavilion team kept the project agile, transparent, and efficient. Jacob’s hands-on approach allowed for pivots whenever necessary while maintaining laser focus on delivering results.

Impact and Results

With Bryd’s solutions fully implemented, Pavilion experienced a tangible transformation:

  • Enhanced Perception: Slack is now a compelling selling point for Pavilion’s membership. New members’ first impressions were markedly improved, and tenured members enjoyed a more streamlined, engaging experience tied seamlessly with Pavilion University, Chapter events, and more.
  • Increased Engagement: Engagement and adoption metrics soared following the restructuring:some text
    • Weekly active Executive members rose by 33%, from a low of 30% to 40%.
    • Weekly active Associate members climbed from 8.7% to 22%, with the percentage of weekly posters more than doubling.
    • Associate member NPS reached its highest level in over two years, directly correlating to increased Slack engagement.
  • Operational Efficiency: Pavilion now enjoys a documented and well-maintained channel directory with clearer member navigation and structured moderation processes for over 100 channels.

Looking Ahead

Pavilion is building upon the strong foundation Bryd established. With a clarified channel strategy and a more streamlined workspace, they are focused on deepening engagement, refining member lifecycle workflows, and enhancing retention rates. The result? A vibrant, organized community experience that positions Slack as the central hub for member connection, collaboration, and growth.

The Challenge

As Oligo scaled, their Slack workspace needed to evolve from a basic setup to Slack Enterprise Grid—ensuring security, efficiency, and seamless collaboration. Their key challenges included:

Business Continuity:  Migrating Slack Connect channels without disrupting mission-critical workflows.

Permission Management:  Streamlining onboarding for internal teams and external collaborators.

Scalability & Security:  Meeting enterprise standards while maintaining a fast, secure collaboration environment.

The Solution

Bryd partnered with Oligo to upgrade and optimize their Slack environment, delivering a tailored, Slack-first approach:

Seamless Migration to Slack Enterprise Grid
✔ Consolidated external shared channels into a
Go-to-Market workspace, simplifying permissions.
✔ Introduced sponsored connections, enabling smooth onboarding for external partners—no paid Slack accounts needed.

Slack-First Communication & Automation
✔ Centralized all project communications in Slack, reducing reliance on email.
✔ Automated key workflows: reminders, action items, project updates, ensuring alignment across teams.
✔ Leveraged Slack Canvas for project management—consolidating timelines, deliverables, and milestones.

Effortless User Access & Permissions
✔ Implemented scalable, role-based permission management, making onboarding seamless.
✔ Enabled real-time updates in Slack channels, improving transparency and decision-making.

The Impact

The transformation delivered measurable gains in efficiency, security, and collaboration.

Seamless Enterprise
Grid Migration

Enhanced scalability and security, ensuring smooth transitions.

Faster Onboarding & Adoption

External collaboration is now frictionless, with Slack adoption reaching 97%.

Increased
Productivity

Automation reduced manual admin work, boosting response and resolution times.

91% Net Promoter Score (NPS)
A testament to user satisfaction
2-3% Non-Slack Users Dropped
Showcasing deep Slack adoption

What’s Next?

Oligo continues to innovate with Bryd, leveraging Slack’s latest capabilities:

Expanding AI Capabilities: Automating call summaries, task tracking, and real-time insights.

Optimizing Knowledge Sharing: Turning Slack threads into searchable knowledge bases.

Testing New Slack Features: Exploring Canvas enhancements, Lists, and more.

With Bryd, Oligo’s Slack workspace isn’t just a tool—it’s a competitive advantage.

The Challenge

As Oligo scaled, their Slack workspace needed to evolve from a basic setup to Slack Enterprise Grid—ensuring security, efficiency, and seamless collaboration. Their key challenges included:

Business Continuity: Migrating Slack Connect channels without disrupting mission-critical workflows.

Permission Management: Streamlining onboarding for internal teams and external collaborators.

Scalability & Security: Meeting enterprise standards while maintaining a fast, secure collaboration environment.

The Solution

Bryd partnered with Oligo to upgrade and optimize their Slack environment, delivering a tailored, Slack-first approach:

1. Seamless Migration to Slack Enterprise Grid

✔ Consolidated external shared channels into a
Go-to-Market workspace
, simplifying permissions.
✔ Introduced sponsored connections, enabling smooth onboarding for external partners—no paid Slack accounts needed.

2. Slack-First Communication & Automation

✔ Centralized all project communications in Slack, reducing reliance on email.
✔ Automated key workflows: reminders, action items, project updates, ensuring alignment across teams.
✔ Leveraged Slack Canvas for project management—consolidating timelines, deliverables, and milestones.

3. Effortless User Access & Permissions

✔ Implemented scalable, role-based permission management, making onboarding seamless.
✔ Enabled real-time updates in Slack channels, improving transparency and decision-making.

Results and Impact

Through Bryd’s innovative solutions, January Capital experienced transformative improvements across their organization:

  • Quantitative Impact
    A 45% increase in public channel usage fostered greater team collaboration, while 90% of employees reported higher satisfaction with Slack’s enhanced functionality and user experience.

  • Faster Process Turnaround
    Improved response times for key business processes, from approvals to reporting.

  • Cultural Shift Toward Efficiency
    By centralizing tools and enabling asynchronous communication, Bryd helped embed a culture of efficiency and clarity across January Capital’s teams.

Conclusion

January Capital’s collaboration with Bryd illustrates the power of tailored technology solutions in driving operational excellence. By transforming Slack into a comprehensive workflow platform, Bryd enabled January Capital to scale effectively, improve decision-making, and foster a more engaged, collaborative team.

The Challenge

As January Capital grew, so did the complexity of its workflows and operations. The team faced several key challenges:

Underutilized Slack Capabilities: Slack was primarily used for messaging, with advanced features left
unexplored.

Fragmented Workflow Management: Critical processes like approvals, reporting, and employee onboarding were scattered across various tools and informal methods.

Asynchronous Communication Struggles: Operating across different time zones created inefficiencies, with context often lost in real-time interactions.

Lack of Standardization: Decision-making and operational processes were inconsistent, impacting productivity and visibility.To address these inefficiencies and drive sustainable operational improvements, January Capital engaged Bryd for a comprehensive Slack transformation.

The Solution: Transforming Slack into a Workflow Hub


1. Centralized Workflows:
Integrated tools like Notion, Google Calendar, and Google Docs into Slack, simplifying operations and eliminating fragmented communication.

2. Custom Automations: Designed workflows for key processes:
Approvals & Payments: Automated signatures and approvals.
Employee Onboarding: Standardized onboarding for consistency.
Hazard Reporting: Enabled real-time issue reporting.
Business Intelligence: Streamlined data collation for better decisions.

3. Asynchronous Collaboration: Introduced workflows to maintain context across time zones, boosting productivity for a global team.

4. Leadership Training: Conducted sessions to promote adoption and highlight Slack’s potential, driving organizational change.

Results and Impact

Through Bryd’s innovative solutions, January Capital experienced transformative improvements across their organization.

  • Quantitative Impact: 45% Increase in Public Channel usage, fostering greater team collaboration. 90% Employee Satisfaction with Slack’s enhanced functionality and user experience.

  • Faster Process Turnaround: Improved response times for key business processes, from approvals to reporting.

  • Cultural Shift Toward Efficiency: By centralizing tools and enabling asynchronous communication, Bryd helped embed a culture of efficiency and clarity across January Capital’s teams.

Looking Ahead: Sustaining Momentum with Bryd

The success of this partnership has laid the groundwork for future initiatives, including:

Ongoing Workflow Optimization: Continuously monitoring and refining existing workflows to meet evolving business needs.

Expanding Third-Party Integrations: Exploring new integrations to further enhance operational capabilities.

Employee Training and Development: Ensuring employees remain equipped to leverage Slack’s latest features.

Conclusion

January Capital’s collaboration with Bryd illustrates the power of tailored technology solutions in driving operational excellence. By transforming Slack into a comprehensive workflow platform, Bryd enabled January Capital to scale effectively, improve decision-making, and foster a more engaged, collaborative team.